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Crack the Code:
Proven Strategies to Generate Predictable Pipeline and Secure Clients
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Discover Proven Strategies to attract and secure your next 5 high-paying clients.
Unlock the secrets to predictable lead generation and transform your business growth.
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What readers have to say...
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400+ Fractional Executives Have Trusted Sue & Her Proven Strategies To Transform Their Businesses
"I've 2.5x my rate since joining Sue’s program."
Sue gave me the clarity to productize my offerings. Before, I customized everything for each client and waited to hear their problems before I could explain how I could help. She helped me change that and gave me the confidence to charge my worth.
- CK T., Fractional Chief Growth Officer
"Sue made me realize that I can do this. I've now closed 5 new clients."
After 30+ years working in and for corporations—down in the weeds, day in and day out—working with Sue has been both eye-opening and freeing. She’s helped me work through different mindsets and explore new possibilities for how I can move forward and succeed. I've now closed 5 new clients.
- Dean D., Fractional CTO
"She knows what she's talking about, and she cuts through the clutter and will call you on your BS."
Sue helps you understand where your gaps are, how to approach those gaps, and the material that she includes in addition to the weekly calls are invaluable.
- Richard B., Fractional CTO
"I wasn’t sure if I should return to corporate or start consulting, but Sue’s program made the decision clear."
The engagement with Sue pushed me to take the leap, start my business, and build a comprehensive client list. She gave me the tools and confidence to move forward with focus and direction.
- Lisa L., Fractional Chief Customer Success Officer
"Sue is the game changer you've been looking for."
I knew my business had really good potential. I just didn't know how to build it right.
Since I started working with Sue, I've really built out the full foundation for my fractional head of events offering, from a clearly defined service to messaging that resonates with my audience and systems that I can actually scale.
- Wendy P., Fractional Head of Events
"Sue, as a coach, has a lot of wonderful strengths that would be really hard for me to list completely."
If you are stuck at any point in what you're trying to figure out for your business and you go over it with her, she is wonderful at identifying and bringing it down to the one thing you need to do to get past that sticking point so you can make real progress.
- Roxanne D., Fractional Fundraiser
"I moved from side hustle to full-time, and finally owned my niche."
Working with Sue gave me the mindset shift I needed. I went from part-time consulting to a full-time business that I’m confident in. Her framework doesn’t change; she helps you fit your business into it. That structure gave me clarity, helped me market better, and even inspired a book and course for my own clients.
— Dr. Orletta C., Fractional Interim Director
"I knew how to grow revenue for others, Sue helped me do it for myself."
I’ve worked with enterprise clients, public and private companies, and led large-scale marketing and communications strategies. But doing it for myself? That was a different story. Sue gave me the clarity, structure, and operational rigor to finally scale my own consulting practice beyond word of mouth. Her process is tailored, grounded, and built to meet you exactly where you are.
-Alice H., Fractional CMO
"You're getting someone who is a Fortune 500 marketer, helping you build your business."
I’ve looked at several different CMO or fractional-type training options, and most of them felt like I’d be paying for something I either already knew or, honestly, knew better than the person teaching it. Sue is actually running her own successful fractional business, and after sitting through a bunch of other pitches, I knew this was the one.
-Michael M., Fractional CMO
"Even the fittest among us still benefit from having a coach, and Sue is one of the best."
Sue helped me shift my mindset, approach the market, and confidently introduce myself in a value-oriented way. She’s business-savvy, supportive, and will give you a little kick when you need it.
-Josh L., Fractional Chief Learning Officer
"I went from laid off to fully confident in my value and how to deliver it."
When I was laid off, I thought about going fractional but had no clue where to start. Sue helped me uncover the depth of my experience, clarify my positioning, and build a business that drives real results for credit unions.
-Jeff C., Fractional CMO
“I landed my first university client before the end of the program.”
With Sue’s help, I turned 20 years in higher education into a clear, scalable business. She helped me find the language, structure, and confidence to package my expertise and step into a niche no one else in my field was serving.
-Rebecca A., Founder, Alptech Events
“I had clients, but I needed a system.”
Sue helped me stop selling what I wanted to offer and start thinking like my clients. She gave me the structure and clarity to speak their language and make my services undeniable.
-Josh B., Founder, Ethos Explorations
"I landed my first client while still in the program."
Sue’s system turned me from a creator into an editor. She gave me the tools, templates, and structure I needed to move fast, focus on clients, and start winning business with confidence.
-Phil F., Fractional CRO
"I built a real fractional business faster than I thought possible."
I went from just starting my business to having two paying clients and a pipeline of future clients. I would not be where I am today as quickly, or have the confidence that this will be a long-term, sustainable business, without this program.
-Carol E., Erikson Mission Solutions
"Bluntly, sign up. The money’s worth it."
I started at the idea stage, unsure of how to build a fractional COO business. Sue helped me unpack years of institutional knowledge, turn it into a real brand, and deliver work I never could have produced on my own. I haven’t regretted joining for a single second.
-Will P., Fractional COO
Drew
Fractional CMO
"Sue really gets it—she has the rare ability to understand core marketing principles and teach them effectively. She’s both a motivator and a cheerleader."
Shannon
Fractional CMO
"Sue is an exceptional fractional CMO and coach. Her ability to cut through complexity and focus on what truly matters drives significant results. She’s the difference between staying where you are and reaching the goals you’ve always envisioned for your business."
Lissa
Director of Operations
"One of Sue's greatest assets is her ability to communicate and articulate her vision, passion and wealth of experience on others. Her personality is infectious and you want to work with her - she is the consummate cheerleader."
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